While building products at AutoNinja, Amit and Rahul developed a deep understanding of how technology can transform traditional business operations. After AutoNinja's successful acquisition by ICICI Lombard, they gained unique insights into one of India's largest insurance ecosystems - including its massive contact center operations with 35,000 BPO employees.

The reality was stark.

From their vantage point, they observed how large corporations were grappling with multiple challenges: astronomical operational costs, data security risks, inconsistent customer experiences, and the constant struggle to maintain service quality at scale. The traditional contact center model, despite its critical role in customer service, was becoming increasingly unsustainable.

What if there was a better way?

With over a decade of building innovative products together, Amit and Rahul recognized that the rapid advancement in AI and audio technology presented an unprecedented opportunity. The traditional challenges of contact centers - high costs, data theft, scalability issues - could be addressed through intelligent automation.

But solving this wasn't just about technology.

It was about understanding the delicate balance between human touch and artificial intelligence in customer service. Drawing from their years of experience in building and scaling products, they envisioned a solution that would transform how businesses connect with their customers.

That's when Orbitel was born.

Today, we're building what we believe is the future of customer service - a platform that combines cutting-edge AI technology with deep industry insights to deliver secure, scalable, and superior customer experiences.